Press Room

Despite Down Economy, LHM Announces Several New Clients

 Media Advisory
FOR IMMEDIATE RELEASE
Contact:
Jessica Sloma
Vice President Client Services
Lighthouse Marketing, Inc.
Phone: 315.656.9922 ext. 102
E-Mail: Jessica@LighthouseMkt.com

DESPITE DOWN ECONOMY, LIGHTHOUSE MARKETING (LHM) ANNOUNCES SEVERAL NEW CLIENTS
LHM Attributes Growth to Flexible and Solid Prospecting Efforts

Syracuse, NY (1 SEP 11) – Susan Beebe, President and founder and Jessica Sloma, Vice President Client Services of Lighthouse Marketing, Inc. a full service advertising agency based in E. Syracuse, has announced that their new business development efforts continue to be very successful, despite the challenging economy and the change in how companies now partner with advertising agencies.

Sloma states that the days of seasonal or annual campaigns, annual retainers with minimal accountability for results are all but gone.  Now, due to current economic conditions and cautious optimism on the part of many decision makers, LHM is working with most clients on a project-by-project basis.  LHM was fortunate to have early access to industry research and were able to brace for this change. The agency embraces each and every opportunity that is presented with the intention of earning future business one successful project at a time.

LHM has recently been selected by CalSource Metrology Solutions to complete their new website.  Design Specialist, Inc. has hired them to refresh their brand and develop their new website.  Baby Signs with Mrs. Cincotta, located in Shoppingtown Mall, has asked them to assist with their Grand Opening Celebration scheduled for 9/8.
Additionally, LHM has been selected by Duke’s Root Control for multiple projects to include trade show display and website development.  Perhaps one of LHM’s most exciting out-of-state projects has been the work completed for a Texas restaurant with logo and brand development. This is on the heels of name, logo development and signage for a NYC restaurant in Queen’s Center Mall named BocBoc. 

Beebe states “that the continuous success of our team’s effort is due to our New Business Development System.  We have developed a layered process that is followed enthusiastically by our management team on a continuous daily basis. This service along with Strategic Sales Consulting is offered to our clients to include a critical review of their current sales systems, as well as the implementation of proven processes that can be tracked and measured.”

Lighthouse Marketing, Inc. is certified by the City of Syracuse and New York State as a Woman-Owned Business Enterprise. The agency provides a full range of traditional and new media advertising. In collaboration with the marketing initiatives, LHM also offers clients Strategic Sales Consulting and Management Development.  www.lighthousemkt.com.            

      -###-